Vedanta Metal Bazaar Hits ₹40,000 Crore in Sales on National MSME Day
New Delhi, June 27, 2025 — Vedanta Limited’s digital metals procurement platform, Vedanta Metal Bazaar, achieved a monumental milestone by crossing ₹40,000 crore (approximately $4.7 billion) in total sales, the company announced on National MSME Day
Launched as the world’s largest non‑ferrous metal e‑store, Metal Bazaar offers over 1,200 SKUs including aluminium, zinc, lead, and copper, catering to a broad clientele across India . MSMEs now form around 60% of the platform’s users, with a sharp 240% rise in active users and a 35% jump in MSME registrations within just six months of launch
The platform simplifies metal procurement by providing real‑time pricing, shipment tracking, hedging tools, long‑term contracts, financial support, and an AI‑based WhatsApp chatbot — all designed to eliminate intermediaries and empower buyers of all scales
Industry leaders praised Metal Bazaar’s impact. Gaurav Verma of Pranava Electrical Industries called it “a game‑changer for MSMEs,” while Nilesh Patil from Kothari Metsol and Abhishek Aggarwal of Sant Aluminium lauded its convenience, accessibility, and absence of minimum order restrictions
Beyond its core offerings, Metal Bazaar integrates embedded financing and risk-hedging services through partnerships with banks and NBFCs — enabling over ₹1,150 crore in credit-assisted sales
As India continues its push toward digital procurement and financial inclusion, Vedanta Metal Bazaar emerges as a pioneering model — transforming non‑ferrous metals sourcing for SMEs and large enterprises alike.