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We have another electric vehicle casualty from the Republican/Trump war on clean electric vehicles. I wish we had more positive news on electric cars in the US, but that is not the era we’re in. Since the Trump administration and Republican Party removed US EV incentives, most electric vehicle models have struggled to not lose significant sales.
Volkswagen has been a fairly ambitious mass-market, high-volume vehicle producer when it comes to the electric vehicle transition. So, it does come as a somewhat extra bitter story that Volkswagen has decided to stop producing the ID.4, its small electric SUV, in the USA.
Aside from production elsewhere, including its home in Germany, the ID.4 has been getting produced in Chattanooga, Tennessee for the US market. Unfortunately, with sales in the US market dropping significantly, the ID.4 has likely taken a bit hit in sales this year as well. However, we don’t know that for certain since we don’t have ID.4 sales data for the first quarter yet. However, we do know that Volkswagen ID.4 sales were down 62% in the 4th quarter year over year, achieving just 248 sales compared to 646 the year before. Since this was down so dramatically from the 12,470 sales of the 3rd quarter of 2025, we didn’t really know how much ID.4 sales would bounce back after the 4th quarter, but it was clearly not enough — if at all. And there’s no indication now that Volkswagen is going to try to offer some big dealer incentives or other solutions to the problem to move units. It’s just cancelling US production instead.
This is what Volkswagen tells us, though: “The EV market continues to challenge the industry, requiring measured decisions throughout the last few years to navigate this unpredictability. As part of the focus toward higher‑volume products that meet market demand, Volkswagen will no longer assemble the ID.4 in Chattanooga starting mid-April 2026. Model Year 2026 ID.4 will remain available to customers in the U.S. through current inventory which we expect will support customer demand into 2027. A future version of ID.4 is currently planned for the North American market; details will be shared at a later date.”
In other words, based on how things have been going, Volkswagen expects the vehicles produced in the US by mid-April will be enough to supply market demand all the way into next year. Then an updated version of the ID.4 is coming anyway.
On the flip side, the company has more popular gas-powered vehicles it can sell here. “Volkswagen’s Chattanooga assembly plant will shift its primary focus to higher‑volume models that support sustained growth in North America. Central to this effort is the launch of the all‑new, second‑generation Atlas for model year 2027, which begins production this summer and will be available in dealerships this fall.
“Atlas has been one of the brand’s most important vehicles in the U.S., ranking as Volkswagen’s second‑best‑selling model for the past three years.”
Well, not positive news for the US or the EV industry, but this is where we are.
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